Since 1965 Sir Gregory has created appealing art in the flower industry . "Flowers by Sir Gregory" originated in Toluca Lake, California; moving to North Hollywood, in 1979. He became an integral part of the community, designing for the entertainment industry and the local community. Gregory retained a loyal following of clients after moving to Santa Barbara who continue to retain him for their Los Angeles and Santa Barbara based events and parties. Today Sir Gregory's skill and expertise can be found found at his company "The Ritz Florist of Santa Barbara."

The Ritz Specializes in tropical and unusual flowers & plants, unique gifts, fruit, food, wine, candy, gourmet baskets and a large selection of stuffed animals.